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SEO Content Marketing Strategy

A clear and impactful SEO content strategy is one that goes beyond content for content's sake
"Content precedes design. Design in the absence of content is not design, it’s decoration." Jeffrey Zeldman"

Google rewards great content. Your website users will appreciate it too, spending longer engaging with your brand. A more engaged audience builds advocacy towards your brand.

A good SEO content marketing strategy focuses on making your site a hub of knowledge for all things relating to your product, service or sector.

We do this by focusing on being creative and informative; producing fresh content that takes a new angle on a topic, or showcases your specific know-how. Answering common user searches and increasing the usefulness of your site for the reader amongst a sea of content noise is the goal. The reward? Better visibility in search engines and an increase in relevant traffic to your site.

Delivered in a six month plan, we clearly lay out responsibilities for us and your internal team (or just us if you don’t have any internal resource!). This keeps everything actionable and clear for all involved – steering your content strategy in the right direction – towards the top of search!

Get a super clear, impactful SEO content strategy that works for your business or charity. Contact us today to get started.

More happy clients

We have loved working with GOAT over the last 18 months.

Each project they worked on was really well executed, with great communication during each step. Most importantly, their patience, proactiveness and support made them a pleasure to work with throughout.

Jasmin Aziz

Head of Marketing & Comms, BNJC

GOAT PRODUCES RESULTS! It's as simple as that!

We wanted more traffic to our site - they did it. Higher ranked in Google - achieved within weeks.

They are a joy to work with, really creative and most importantly have got more people to enquiry to foster than we have ever had before. Worth their weight in gold - and a little bit more!

Darren Getgood

Marketing Manager, Time Out Fostering

GOAT quickly provided a thorough audit, identifying problems and solutions. We were able to implement the changes and are already seeing an improvement in our web traffic.

The audit was very comprehensive, easy to follow and offered practical actions to increase the visibility of our charity online. I would certainly be happy to recommend working with GOAT.

Richard Cobden

Digital Media Officer, Sussex Wildlife Trust

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